Privacy Policy

Last Updated: June 6, 2026

Welcome to EmD and L.L.C (“we,” “us,” or “our”). We operate an online lighting store at https://www.emdandllc.com, offering a curated selection of lighting products for residential and commercial customers throughout the United States.

We take your privacy seriously. This Privacy Policy explains in plain, straightforward language what personal information we collect when you visit our website or place an order, how we use and protect that information, and what rights you have regarding your data.

By visiting our website, creating an account, or making a purchase, you agree to the practices described in this Privacy Policy. If you do not agree, please do not use our website.

 

The business responsible for your personal data (the “data controller”) is:

 

Business Name: EmD and L.L.C

Website: https://www.emdandllc.com

Address: 1826 Landon Lane, Braselton, GA, 30517, USA

Phone: (678) 826-2002

Email: emdandllc@gmail.com

 

If you have any questions or concerns about how your personal information is handled, you are welcome to contact us at any time using the details above.

 

We collect personal information to process your orders, improve your shopping experience, and communicate with you effectively. Here is a summary of the types of information we may collect:

 

Information You Provide Directly

•       Full name

•       Billing and shipping address

•       Email address

•       Phone number

•       Payment information (processed securely by our payment partners – we do not store full card numbers)

•       Account login credentials (if you create an account)

•       Messages, feedback, or inquiries submitted through our contact form or email

 

Information Collected Automatically

When you browse our website, certain data is automatically collected through cookies and tracking technologies, including:

•       IP address and approximate geographic location

•       Browser type and version

•       Device type (desktop, mobile, tablet)

•       Pages visited and time spent on each page

•       Referring website or search engine

•       Clickstream data (how you navigate through our site)

 

Information from Third Parties

We may receive additional information about you from third-party services such as payment processors, shipping carriers, or analytics platforms, solely to fulfill your order or improve our services.

 

We use the information we collect for the following purposes:

•       To process and fulfill your orders, including shipping and delivery

•       To send you order confirmations, shipping updates, and customer service communications

•       To manage your account and provide a personalized shopping experience

•       To respond to your questions, requests, or complaints

•       To improve our website, product selection, and overall customer experience

•       To send you promotional emails or offers (only with your consent, and you can opt out at any time)

•       To detect and prevent fraud, unauthorized access, or other harmful activity

•       To comply with applicable laws, regulations, and legal obligations

•       To analyze website traffic and shopping behavior in aggregate form

 

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes.

 

Our online store is built and hosted on Shopify, a leading e-commerce platform. When you visit our website and make a purchase, your data is stored and processed through Shopify’s secure infrastructure.

Shopify acts as a data processor on our behalf and handles your information in accordance with their own Privacy Policy, which you can review at https://www.shopify.com/legal/privacy. Shopify is certified compliant with industry security standards, including PCI DSS for payment data.

The data stored through Shopify may include your name, address, order history, and browsing behavior on our store.

 

Our website uses cookies and similar tracking technologies to enhance your browsing experience, remember your preferences, and help us understand how visitors use our site.

 

What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help websites remember information about your visit, such as your preferred language or items in your shopping cart.

 

Types of Cookies We Use

•       Essential Cookies: Required for the website to function properly (e.g., maintaining your shopping cart and session login).

•       Performance Cookies: Help us understand how visitors interact with our site, such as which pages are most visited.

•       Functional Cookies: Remember your preferences and settings to enhance your experience.

•       Marketing Cookies: Used to deliver relevant advertising and track the effectiveness of our campaigns.

 

Managing Cookies

You can control or disable cookies through your browser settings at any time. Please note that disabling certain cookies may affect the functionality of our website, including the ability to complete a purchase.

Most browsers allow you to view, manage, and delete cookies through their settings or preferences menus. You may also opt out of interest-based advertising through the Digital Advertising Alliance at https://optout.aboutads.info or the Network Advertising Initiative at https://optout.networkadvertising.org.

 

To provide you with the best possible shopping experience, we may use third-party apps and integrations available through the Shopify App Store. These tools may assist with functions such as:

•       Customer reviews and ratings

•       Email marketing and automation

•       Live chat and customer support

•       Loyalty programs or referral tracking

•       Inventory and order management

 

Each third-party app operates under its own privacy policy and data practices. We carefully evaluate the apps we use and only work with reputable providers. When you interact with a feature powered by a third-party app, that provider may collect certain information directly.

If you have questions about a specific third-party integration we use, feel free to contact us at emdandllc@gmail.com.

 

When you make a purchase on our website, your payment is processed securely by trusted third-party payment providers. Depending on your chosen payment method, this may include providers such as PayPal, Stripe, or major credit and debit card networks.

We do not directly store, process, or have access to your complete payment card information. Your payment details are transmitted directly to our payment processor using encrypted, secure connections and are handled in accordance with Payment Card Industry Data Security Standards (PCI DSS).

Your payment provider may collect and retain certain financial and transactional information as required by law and their own privacy policies. We encourage you to review their respective privacy policies for full details.

 

To deliver your lighting products, we work with third-party shipping and fulfillment carriers. To process and deliver your order, we share necessary information with these providers, including:

•       Your full name

•       Shipping address

•       Phone number (for delivery notifications)

•       Order details relevant to the shipment

 

Shipping carriers use this information solely to deliver your package and provide tracking updates. They are not authorized to use your information for marketing purposes.

If you have questions about your shipment or delivery, please contact us, and we will work with our shipping partner to assist you.

 

You may choose to create a customer account on our website for a faster checkout experience and to view your order history. When you create an account, we collect and store:

•       Your name and email address

•       A hashed (encrypted) version of your password – we never store passwords in plain text

•       Your saved addresses

•       Order history and preferences

 

You can update or delete your account information at any time by logging in and visiting your account settings. If you would like your account fully removed, please contact us at emdandllc@gmail.com and we will process your request within a reasonable timeframe.

 

When you reach out to us through our website contact form, email, or other communication channels, we collect the information you provide (such as your name, email address, and message content) to respond to your inquiry and improve our customer support.

We may also send you transactional emails related to your orders (such as order confirmations and shipping notifications) and, with your consent, promotional emails about new products, sales, and special offers.

You can opt out of marketing emails at any time by clicking the “Unsubscribe” link at the bottom of any promotional email, or by contacting us directly. Please note that opting out of marketing emails will not affect transactional communications related to your orders.

 

We use analytics and marketing tools to understand how customers discover and use our store, and to run effective advertising campaigns. These tools may include, but are not limited to:

 

Google Analytics

We use Google Analytics to collect anonymized data about website traffic and visitor behavior. This helps us understand which products are popular, how customers navigate our site, and where we can improve the shopping experience. Google Analytics may set cookies on your device. You can opt out of Google Analytics tracking by installing the Google Analytics Opt-Out Browser Add-On available at https://tools.google.com/dlpage/gaoptout.

 

Meta (Facebook) Pixel

We may use the Meta Pixel on our website. This tool allows us to measure the effectiveness of our Facebook and Instagram advertising campaigns and to show relevant ads to users who have visited our site. The Meta Pixel may collect data about your activity on our website and associate it with your Facebook profile. You can manage your ad preferences through your Facebook account settings.

 

Other Marketing Platforms

We may use additional advertising or remarketing platforms from time to time. Any such tools will be used in a manner consistent with this Privacy Policy and applicable law. We are committed to ensuring transparency in our marketing practices.

 

Our website may include links to social media platforms such as Facebook, Instagram, Pinterest, and others. These links allow you to share our products or follow our brand.

Clicking on a social media link will take you to a third-party platform governed by that platform’s own privacy policy. We do not control and are not responsible for the privacy practices of social media platforms.

If we use social media sharing buttons or embedded feeds on our site, those features may allow the social media platform to collect your IP address and set cookies on your device, even if you do not interact with them directly.

 

We do not sell, rent, or trade your personal information. We only share your data in the following limited circumstances:

•       Service Providers: We share information with trusted third-party companies that help us operate our business (e.g., payment processors, shipping carriers, email marketing services, analytics providers). These partners are only permitted to use your data to perform services on our behalf.

•       Legal Compliance: We may disclose your information if required by law, court order, or government regulation, or if we believe disclosure is necessary to protect the rights, property, or safety of our business, customers, or others.

•       Business Transfers: In the event of a merger, acquisition, or sale of all or part of our business, your information may be transferred to the new owner. We will notify you of any such change through our website or via email.

•       With Your Consent: We may share your information for other purposes with your explicit prior consent.

 

We respect your rights regarding your personal information. Depending on your location and applicable law, you may have the following rights:

 

General Consumer Rights

•       Right to Know: You may request information about what personal data we hold about you and how it is used.

•       Right to Access: You may request a copy of your personal information in a portable format.

•       Right to Correction: You may ask us to correct inaccurate or incomplete information.

•       Right to Deletion: You may request that we delete your personal information, subject to certain legal exceptions (e.g., data needed to complete a transaction or comply with a legal obligation).

•       Right to Opt Out of Marketing: You may opt out of promotional communications at any time.

 

California Consumer Privacy Rights (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including:

•       Right to Know: You can request disclosure of the specific pieces and categories of personal information we’ve collected about you in the past 12 months, the sources of that data, the business purposes for collecting it, and the categories of third parties with whom we share it.

•       Right to Delete: You can request deletion of your personal data we have collected, subject to applicable exceptions.

•       Right to Correct: You can request correction of inaccurate personal information we maintain about you.

•       Right to Opt Out of Sale or Sharing: We do not sell your personal information. However, if you believe your data is being used in a way that constitutes a “sale” under California law, you have the right to opt out.

•       Right to Limit Use of Sensitive Personal Information: You may have the right to limit how we use certain sensitive personal information.

•       Right to Non-Discrimination: We will not discriminate against you for exercising any of your California privacy rights. You will receive the same quality of service regardless.

 

To exercise any of your consumer rights, please contact us at:

Email: emdandllc@gmail.com

Phone: (678) 826-2002

 

We will verify your identity before processing your request and respond within 45 days as required by applicable law. For complex requests, we may extend this period by an additional 45 days with notice.

 

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

•       Order and transaction records are generally retained for a minimum of 7 years for tax, accounting, and legal compliance purposes.

•       Account information is retained for as long as your account is active, plus a reasonable period afterward in case of disputes.

•       Marketing consent records are retained until you withdraw your consent.

•       Customer service communications are retained for a period sufficient to resolve your inquiry and handle any follow-up issues.

 

When your personal information is no longer needed, we will securely delete or anonymize it in accordance with our data retention practices.

 

We take the security of your personal information seriously and implement appropriate technical and organizational safeguards to protect it from unauthorized access, loss, misuse, alteration, or disclosure.

Our security measures include:

•       SSL/TLS encryption for all data transmitted between your browser and our website (indicated by “https” in your browser)

•       Secure hosting and payment processing through Shopify’s PCI DSS-compliant infrastructure

•       Restricted access to personal data by our team members on a need-to-know basis

•       Regular review of our data collection and storage practices

 

While we take every reasonable precaution, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security, but we are committed to promptly addressing any security incidents that may occur.

If you have reason to believe your information has been compromised, please contact us immediately at emdandllc@gmail.com.

 

Our website and services are not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13.

If we become aware that we have inadvertently collected personal information from a child under 13 without verified parental consent, we will take prompt steps to delete that information from our records.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us at emdandllc@gmail.com and we will address the matter right away.

 

We may update this Privacy Policy from time to time to reflect changes in our business practices, legal requirements, or industry standards. When we make material changes, we will:

•       Update the “Last Updated” date at the top of this policy

•       Post a notice on our website homepage or at checkout, if appropriate

•       Send an email notification to registered account holders for significant changes

 

We encourage you to review this Privacy Policy periodically to stay informed about how we protect your information. Your continued use of our website after any updates constitutes your acceptance of the revised policy.

 

If you have any questions, concerns, or requests regarding this Privacy Policy or the way we handle your personal information, please do not hesitate to reach out to us. We are here to help.

 

Business Name: EmD and L.L.C

Website: https://www.emdandllc.com

Address: 1826 Landon Lane, Braselton, GA, 30517, USA

Phone: (678) 826-2002

Email: emdandllc@gmail.com

Business Hours: Monday – Friday: 9:00 AM – 6:00 PM (EST)
Saturday: Limited Support
Sunday: Closed

We aim to respond to all inquiries within 1-2 business days.